Basic details to Know about SEO

Seo is the process of changing the position of website or webpage in google search result by using keywords or keyphrase.
Types of Optimization
1.On-page Optimization-onpage optimization involves code edition.We need to include meta description(description and keywords),titles,heading tags,image alt attribute and robot.txt files.
2.Off page-optimization-It includes
a.Directory submission
b.Article Submission
c.Press Release
d.Social Bookmarking
e.Blog Posting
f.Blog Commenting
g.Forum posting
h.video submission
5 SEO Tips
1.Keep your webPage title Short .Page title must be 50 to 70 accoding to Google.
2.Add a meta description. Giving your page a meta description allows you to decide how Google describes your page in its results. Again, keep these descriptions short and sweet to ensure you do not exceed the maximum number of viewable characters.
3.Do not add meta keywords. Meta keywords are no longer used to rank pages in search results. All you will be doing by adding them is tipping your competitors off to what keywords you are trying to target.
4.Use only one H1 tag. The H1 tag is the most important text on a webpage. It tells Google exactly what the page is about. If you have multiple H1 tags, you can confuse Google crawlers and be penalized.
5.Your Webpage must contain unique and quality content.
At iPot Technologies,We are providing User friendly SEO Service and Our client rated as a best Web Designing Companies in chennai.To know more about our service please visit this link http://www.ipottechnologies.com/services.php
If you are looking for android and iphone apps developers in Chennai. Don’t hesitate to contact us.

What does Android Developers do?

An android developer is commonly somebody who develops applications for utilization on phones that utilize the android operating system (OS). These phones are generally ready to download and utilize various different applications, called apps, which can increase the usefulness of the phone by providing numerous new forms of functionality. These apps can include things, for example, maps that can incorporate data from a phone with built-in global positioning system (GPS) software, and additionally games, eatery locators and reviews, and enhanced media playback. An android developer typically works as a feature of a group, however individual programmers can likewise develop apps.

As wireless phones have gotten to be progressively effective, the software that can be used by such programs has additionally improved notably. More up to date phones are frequently developed with a standard OS much like a computer, and can exploit numerous different programs and apps that can then run on the telephone. Different wireless companies use different systems on their phones and one such framework is the android OS, which has the capacity exploit apps developed and distributed through the “android market.” These programs are created by an android engineer that can be a company or an individual programmer.

The types of programs that can be made by an android developer shift extraordinarily, and incorporate everything from interactive games to media players, and also apps that interface with and update based on prevalent websites and even electronic book readers and global navigation software. An android developer can be a large business that employs numerous programmers to create these apps, or an individual developer who makes apps for personal utilization and the enjoyment of others. The code needed for android development is for the most part open source and available unreservedly for anybody intrigued by developing apps for phones that utilization the android OS.

In spite of the fact that an android developer is commonly somebody who creates apps that can be downloaded to phones and utilized for a wide range of purposes, the expression “android” can likewise be utilized to allude to a humanoid robot. This meaning of the word is very well known and has been utilized as a part of science fiction stories for quite a long time. In this way, in another sense of the term, an android developer could likewise be somebody attempting to design a robot that is fairly human in appearance. While this is not yet a major field of development, since robotic creations are still fairly primitive, it is unquestionably an industry with potential growth.

About WebDesign

What is Web Design?

Web design is a comparable methodology of creation, with the intention of showing the content on electronic web pages, which the end-users can access through the internet with the assistance of a web browser.

Why Web Design is important for a business?

Nowadays, web designing industry turned into an important figure promoting a business or marketing a product. There are people who can really do it with the assistance of internet yet there are professionals who are working in a company that do services, for example, this. Because of the millions of users exploring the internet and are attempting to discover what they needed in the comfort they could call their own homes, a great deal of Web Designing companies would prefer not to miss the profits it can issue them. You then need to have an all around designed website to lure these users who are your prospect customers.

What Web Designing Companies do?

When you decide to that you need to have a website for your business, the first thing you have to decide is whether you are going to make the site or hire somebody to do it for you. It may sound simple to make a webpage, however a ton a bigger number of goes into it than you may think. This is the reason a great many people decide to go to a web design organization to have their website professionally created.

The vast majority accept, incorrectly, that making a website is as simple as registering a domain name, discovering a web template, and afterward utilizing a program, for example, WordPress, to make the site. While this will permit you to make a simple website, you’ll definitely need a web design company to make your site on the off chance that you need it to have a professional appearance, and, function properly. You inform the designer that you are working with about your customers, clarify what your business is about, and what you would like to gain from having a website, and they will handle the rest for you.

Diverse web design companies specialize in building a specific sort of website, some may focus solely on large companies, while others put theirs on littler organizations. Another contrast in these companies is that some likewise utilize languages, for example, ASP and JavaScript, while other stick to strictly utilizing HTML. Another alternative a few companies utilization is content administration frameworks, for example, Drupal and Joomla. You will need to remember this when choosing an organization, on the grounds that it has a direct impact on the functioning of your site.

What We Do:

iPOT Web Designing Company vital objective is to attain client fulfillment furthermore we help customers clients who want promote their websites too. We are one of the Web Designing Companies in Chennai are amazingly genuine in terms of quality control. We are not totally fulfilled unless we feel that we have surpassed your desires – regardless of the project size or cost. Our designed and developed sites mixed with our far reaching methodology of this area will help you to accomplish a positive return whether you are simply just beginner or a well established entrepreneur. You will feel enticed to take our world class web design services again and again as we furnish you with such solutions. We are the leading web designing companies in Chennai and web development companies in Chennai. We offer web designing service quality at affordable cost.

Thinks you need to know before starting a website design

Website creation is a complex task which includes a mixture of expertise in different areas. For example, you have to be an expert in the accompanying areas: Photoshop, HTML, writing, programming, and so forth. Then again, the initial phase in designing a website is legitimate planning. However, the first step in designing a website is proper planning. The planning stage should include the following:

• The purpose of the website
• Target audience & their psychology
• Color sense
• Images required
• Written content of the site
• Functionalities needed
• Search engine optimization

The clarity in purpose of the website is crucial on the grounds that just taking into account this would you be able to build the website. For an adsense website, you have to know the web brain science of visitors and spot your links in strategic locations so that your website gets the maximum number of clicks from the visitors. In the event that your website is implied for selling goods online you will require an ecommerce website that has a shopping cart and a payment counter. In the event that you need it to be a blog site you ought to consider adding sufficient web tools that would interest your visitors like hit counter, or vote casting.

Target audience and their web psychology research are vital keeping in mind the end goal to get the most out of your website. The illustration of adsense website given above is an apt one.

Colors have an important part in the success of the website. Distinctive colors have been symbolic representations and have a significant impact on both male and female visitors; subsequently it is important that you pick the colors as per your target audiences’ taste.

Images ought be pleasing as well as be relevant to the theme of the website. It is additionally assumes a crucial part in the overall success and feel of the website.

Written content of the website is its actual life. So ensure that the written content is loaded down with vital information that helps the visitors all around. It likewise assumes an important part in obtaining desired PageRank for your website in web search tools.

It is the functionality of the website that makes it alive. Current websites are interactive ones that can perform errands on your behalf. Ecommerce websites is a decent illustration for this.

After all the general thought of hosting a website is to get noticed and this is were optimization of the website gets to be vital. You will need to enhance the website both on-page and off-page with a specific end goal to rank well in the search engines.

These are the things we consider before starting to design your Website. We are the bestweb designing companies in Chennai. We finish your project in time at your affordable cost. Our web Designing Company in Chennai has a team of experienced professional and very creative and innovative thinkers.

As a best Web Designing Company in Chennai, we have successfully entered in the campaign few years ago to capture the local and global marketplace with its extra-ordinary strong presence on the World Wide Web.

About Dynamic WebDesign

A dynamic website is required for content, for example, online databases, e-business, collaborative content, membership, private areas, knowledge base, a resume or employments database, online shopping site etc. A dynamic web page is any web page which has content that is changed by a program or script at the time the page is requested. Dynamic website pages are pages that permit a user to set preferences regarding what sort of information will be displayed.

Advantages of Dynamic Website Design:-

• One can add and manage contents, stories, information, photos and videos anytime without the help of webmaster.
• One can add new pages and sections for site’s growth.
• One can save site management time.
• Site administrator can send customized emails to visitors.
• Complex tasks like quoting, estimating and presenting customized sales information can be done by Dynamic Web Site.
• Site administrator can manage visitors in a better way to retain them for long-term such as,
• Create member only section and allow member to manage their own pages.
• Ask for newsletter subscription.
• Ask for new product notification.
• Connect visitors with local salesperson or dealer.

iPOT Technologies is one of the leading web designing company in Chennai, India. Our concern has experienced Web Designing professionals to create innovative and creative websites that can attract customers.

As a Leading Web Designing Companies in Chennai, India we provide special offers to clients from various places in and around Chennai.

Our Services:-

Web Design

Web Development

SEO

Mobile Apps(android ,iphone & ipad)

To know more about our service visit http://www.ipottechnologies.com/services.php

Optimization, Over-Optimization, or SEO Overkill ?

Regarding the techniques people will use to guarantee that their websites get top rankings in search results, there are no rules. There are various websites that will utilize black hat tricks, which will coincidentally get them temporarily banned or permanently blacklisted from search engines, for example, Google. As being what is indicated, you have to guarantee that you are practicing SEO etiquette when attempting to excel in search rankings.

Correct and Incorrect SEO practices:

Is it true that you are utilizing the right keyword density or would you say you are over stuffing your content with keywords? One of the practices a considerable measure of websites will utilize is keyword stuffing trying to increase their search rankings. Legitimate keyword density ought to range from 3% to 7%. Content with more than 10% in keyword density is considered keyword stuffing and will in all probability be spotted by the search motor. It is advisable to make utilization of the tool known as keyword density cloud, which will tell you whether the keyword density in your content is at an acceptable range. Frequently utilized keywords ought to be replaced with synonyms to diminish the shots of keyword stuffing.

Another trick that websites will utilize is doorway pages. Prior to the advent of the PageRank algorithm by Google, a considerable measure of websites would utilize doorways and in those days this was not viewed as an illegal method for optimizing your site. Doorway pages are made specifically for search engines and have no meaning to Internet users. Be that as it may, they would at present make websites get higher search rankings. In this day and age, keywords alone won’t help your SEO yet in the event that you opt to utilize doorway pages, be arranged to get penalized by the search motor.

Hidden text was another trick utilized for SEO. This is technically invisible text meaning that it can’t be seen by humans yet was still included in the HTML. This was utilized to fool search engines in order to make them think the content is rich in keywords. This is a manipulative method and could likewise lead to your site being penalized.

Duplicate content is another method that is frowned upon. In SEO, content matters an awesome deal. Comparable pages in the same site or an affiliated site can lead to a drop in your search rankings.

Backlinks are a crucial approach to boost your SEO. Be that as it may, a few websites have a tendency to get these backlinks from link farms and this leads to link spamming. This could lead to your site being penalized. Another type of link spamming is if your site’s outbound links significantly outweigh the inbound links that it gets.

For pure white hat SEO service we are the best seo companies in chennai and other services like web designing companies chennai,web development and mobile apps development chennai.

E commerce Website Development

Electronic commerce, commonly known as E-commerce or eCommerce, is trading in products or services using computer networks, such as the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems

Even today after website or Internet revolution, E commerce (Electronic commerce) looks effective and essential in the business management. It is the offering of business information, keeping up business relationships and transactions utilizing internet and essentially used for buying and selling goods over internet. It is an enormous advantage to the business world and the customers.

The principle task of the Ecommerce is to promote the sales which boost up the success of the company. A quality Ecommerce web design ought to be well ordered and easy to navigate and ought to ponder on convincing the customers by easy payment option, clear product details, discounts and offers.

As Ecommerce and social media are so critical, we give Ecommerce web outline administrations at Chennai to handle all aspects. We give fresh and innovative website designs which will make your site both purposeful and impressive. There may be heaps of online eCommerce Web Development shopping website designing companies in Chennaiyet our designing team stands separated by generating huge traffic, more transactions and more visits to your site. We give you the designs which are eye catchy, as well as functional and supportive to both search engines and visitors.

IPOT Technologies specialize in database driven and interactive E-business Development Chennai. Present day online search for momentum information needs larger amount of personalization. Update at regular intervals of time is the way to long haul accomplishment for companies over the globe. In present day world the vast majority of the companies need sites that they can update quickly and easily. Our objective is to satisfy these needs with affordable database modules that hold and serve up key web information.

We achieve success for many years with the help of our dedicated web designing team. Our Ecommerce website designing Companies chennai will help you with easily accessible amenities, ease navigation, clear product details and all other information that customers long for. We have several ideas to design your website and we don’t bother about your budget. Our main aim is to keep our clients priority in mind and make them to feel happy by fulfilling their requirements.