Seo is the process of changing the position of website or webpage in google search result by using keywords or keyphrase.
Types of Optimization
1.On-page Optimization-onpage optimization involves code edition.We need to include meta description(description and keywords),titles,heading tags,image alt attribute and robot.txt files.
2.Off page-optimization-It includes
a.Directory submission
b.Article Submission
c.Press Release
d.Social Bookmarking
e.Blog Posting
f.Blog Commenting
g.Forum posting
h.video submission
5 SEO Tips
1.Keep your webPage title Short .Page title must be 50 to 70 accoding to Google.
2.Add a meta description. Giving your page a meta description allows you to decide how Google describes your page in its results. Again, keep these descriptions short and sweet to ensure you do not exceed the maximum number of viewable characters.
3.Do not add meta keywords. Meta keywords are no longer used to rank pages in search results. All you will be doing by adding them is tipping your competitors off to what keywords you are trying to target.
4.Use only one H1 tag. The H1 tag is the most important text on a webpage. It tells Google exactly what the page is about. If you have multiple H1 tags, you can confuse Google crawlers and be penalized.
5.Your Webpage must contain unique and quality content.
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